How to Cancel Vercel

A 12-step walkthrough with real screenshots from the live cancel flow.

~3 minutes Time
3 weeks ago Updated
Verified Working flow

Quick answer

Sign in at vercel.com/dashboard, pick the Pro team, open Settings → Billing, click Downgrade, submit (or skip) the feedback modal, finish any Hobby-team merge prompt, then confirm Downgrade. Pro features end immediately and the $20/mo platform fee stops — this is not a period-end cancel.

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Step-by-step instructions

1

Transfer Stores and Domains before you downgrade

Vercel's Pro → Hobby path is a Downgrade, not a "Cancel subscription" button. Official docs require you to manually transfer any connected Stores and Domains to another team or project first — the flow can block until you do. Also note Hobby is for personal, non-commercial use; commercial projects need Pro or Enterprise.

2

Open Settings → Billing

Sign in at vercel.com/dashboard, select the Pro team in the team switcher, open Settings in the sidebar, then Billing. You'll see your Pro Plan header, usage credit, spend management, and payment methods. On a trial the badge reads Pro Trial next to End Trial and Start Pro Plan.

Vercel Team Settings Billing page for a Pro Plan with a Pro Trial badge, Included Credit progress bar, Upcoming Invoice of $20.00, and Downgrade button beside End Trial and Start Pro Plan
3

Click Downgrade

In the plan section click Downgrade (docs also call this Downgrade Plan). Do not click End Trial and Start Pro Plan — that converts the trial into a paid Pro subscription.

4

Handle the "We're sorry to see you go" survey

A modal titled We're sorry to see you go lists reasons a–g (shutting down, missing features, I meant to purchase v0, switching providers, too expensive, performance issues, Other). Pick one with the radio or letter keys, then click Submit. Filling it out is required to continue in the current UI — the choice does not change the downgrade outcome.

Vercel feedback modal titled We're sorry to see you go with seven lettered radio options including I meant to purchase v0 and a black Submit button over the Billing page
5

Select a reason and submit

After you highlight a reason (for example My company or project is shutting down), a green checkmark appears and Submit stays available. Click Submit to reach the Downgrade Plan confirmation.

Same Vercel feedback modal with option a My company or project is shutting down selected and marked with a green checkmark next to the Submit button
6
If this applies to you

Resolve the Hobby-team merge if prompted

Each account may keep only one Hobby team. If you already have another Hobby team, Downgrade Plan asks you to pick one existing Hobby team to merge into the team you're downgrading. Select the team (radio), then continue — Cancel aborts.

Vercel Downgrade Plan modal explaining Hobby team limits, with a selectable Studio Hobby team radio option and Cancel and Downgrade buttons
7

Review changes and confirm Downgrade

Expand Review changes if shown (Automatic transfer, Team Members). Read the yellow warning: the merge-away team will be deleted, you immediately lose Pro features, and payments stop. The same warning points you to vercel.com/help to process a refund. Click the black Downgrade button to finish.

Vercel Downgrade Plan modal with Studio selected for merge, Review changes expanded showing Automatic transfer, and a yellow warning that the Studio team will be deleted, Pro features end immediately, payments stop, and refunds go through /help
8

Verify Hobby Plan is Active

Billing should now show Hobby Plan with a green Active badge, an Upgrade pitch for Pro ($20/mo credit and higher limits), and your saved cards still on file. A blue Downgrade complete! toast confirms success. Open Invoices once to make sure no unexpected Pro line items remain.

Vercel Billing page after downgrade showing Hobby Plan with a green Active badge, Upgrade to Pro feature list, Payment Method cards, and a blue Downgrade complete toast
9
If this applies to you

If you are on a Pro Trial

Downgrade ends the trial immediately and returns the team to Hobby. Without a payment method on file, an expired trial also reverts to Hobby with no charge. If you added a card and let the trial finish without downgrading, billing for paid Pro starts when the trial ends.

10
If this applies to you

If you meant to cancel v0, not Pro

v0 (v0.app) is a separate paid product from the Vercel Pro platform fee. Downgrading Pro does not cancel a v0 subscription, and the exit survey even lists I meant to purchase v0 as a reason. Cancel v0 on its own billing/settings path, then confirm Invoices no longer show a v0 line. Linked v0 + Pro cancels have caused stuck charges in the past — verify both.

11
If this applies to you

Fix Pro leftovers that break Hobby builds

After a downgrade, project settings that only work on Pro (for example multi-region Functions) can make Hobby builds fail with a vague error. Open the project settings, turn off Pro-only options, and redeploy. If a build still fails, open a case at vercel.com/help.

12
If this applies to you

Still charged after Hobby shows Active

If Vercel Inc keeps charging ~$20/mo while Billing shows Hobby, check Invoices for the team and any other teams under the same login, cancel a lingering v0 subscription if present, and open vercel.com/help. You can also remove extra cards under Payment Method after the case is filed so a stale method cannot keep retrying.

Frequently Asked Questions

The Pro platform fee should stop once Downgrade completes — the confirmation warning says payments stop and Pro features end immediately. You can still be billed for domains, add-ons, or on-demand usage already incurred, and a separate v0 subscription is unrelated. Check Invoices after downgrading; Hobby itself is $0/mo.

The Downgrade Plan warning sends you to vercel.com/help to process a refund — there is no automatic prorated credit in the cancel flow itself. Access to Pro ends immediately rather than at period end. EU/UK 14-day withdrawal rights may still apply depending on how and where you subscribed. For disputed or stuck charges, open a help case and keep your invoice IDs handy.

Projects on the team you keep generally remain, but Hobby limits and the personal/non-commercial Hobby rules apply immediately. All active members except the original owner are removed. Domains and Stores should be transferred before you start; if the flow forced a Hobby-team merge, the merge-away team is deleted. Custom domains can still work on Hobby for personal projects — commercial use still requires a paid plan.

You didn't — Vercel Pro is billed on the web dashboard with a card on file, not through the Apple App Store or Google Play. Always cancel (downgrade) at Settings → Billing on vercel.com. If a charge says Vercel Inc but your dashboard shows Hobby, treat it as a billing/support issue at vercel.com/help rather than an app-store cancel.

Yes. Use the same Downgrade button on the team's Billing page to end the trial immediately and return to Hobby. Trials last up to 14 days (or until trial usage limits are hit). Without a payment method, an expired trial reverts to Hobby with no charge; with a card on file, paid Pro billing starts when the trial ends if you do not downgrade first.

Yes. On the Hobby Billing page click Upgrade (or add a payment method and upgrade to Pro). Billing covers the current cycle only — months of inactivity are not billed retroactively. Projects and deployments come back with Pro limits once the upgrade succeeds; members you removed earlier must be re-invited.
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